The AI Impact Navigator

Date published:
21 October 2024

Introduction

The AI Impact Navigator provides a way for companies to assess and report on the impact of their AI use. This page includes:

The AI Impact Navigator can help support your organisation to implement the Australian Government's Voluntary AI Safety Standard.

What is the AI Impact Navigator?

The AI Impact Navigator is a framework for companies to use in assessing and measuring the impact and outcomes of their use of AI systems. 

Using a continuous improvement cycle known as Plan, Act, Adapt, the Navigator provides a way for company leaders to communicate and discuss what’s working, what they’ve learned, and what their AI impact is.

The Plan, Act, Adapt cycle, showing that the process is circular and repeating.

What’s unique about the AI Impact Navigator is that it measures impact.

Numerous frameworks and standards address the internal governance of AI applications and technologies. However, until now, there hasn't been a shared vocabulary to discuss the real‑world social, environmental and economic impacts that occur from companies' use of AI systems.

The AI Impact Navigator will complement the new Voluntary AI Safety Standard set out by the Australian Government to help you adopt safe and responsible AI within your company.

Critically, it will help you to shift from internal reporting governance metrics to reporting publicly on the tangible outcomes of AI on communities and the environment. By taking this approach, you’ll be able to scale your efforts to earn and retain the trust of your customers, investors, workforce, and the broader community.

The Navigator is structured around 4 dimensions to help you leverage AI for positive impact:

  • social licence and corporate transparency
  • workforce and productivity
  • effective AI and community impact
  • customer experience and consumer rights. 

Considering these 4 dimensions will give you and your company a unique competitive advantage in today's market, offering you the dual benefit of building trust and growing your business with your use of AI systems.

Who is the AI Impact Navigator for?

  • CEOs, organisation executives, board directors and business owners
  • practice and people leaders
  • anyone else leading AI implementation, use and impact. 

Why did we make this?

To help companies and their leaders demonstrate accountability for the impact of AI.

We developed this guide to support you to identify, understand and report on your company’s AI impact so that you earn the trust of others.

You have the opportunity to adopt AI in such a way that your customers, employees, shareholders, stakeholders and communities trust in your organisation grows.

You can do this by understanding and measuring the impact of your company’s use of AI systems from the perspectives of your stakeholders. The AI Impact Navigator can help you with this process.

More about the Navigator

How to use the AI Impact Navigator

The AI Impact Navigator Framework is designed to help companies measure and improve their AI impact across 4 key dimensions.

How we developed the AI Impact Navigator

The AI Impact Navigator framework has been co-designed with industry thought leaders, ensuring its relevance and applicability across sectors.

About the 4 dimensions

The AI Impact Navigator helps companies measure and improve their AI impact across 4 key dimensions.

Navigator tools and templates

The Navigator tools and templates can help you:

  • implement Guardrail 10 of the Voluntary AI Safety Standard
  • understand and measure the impact and outcomes your AI systems have on others
  • grow cross‑organisational team capabilities to maximise AI outcomes
  • know that you are reaching the full positive potential of your company’s AI use and minimising any negative impacts.

1. Plan: Survey

Create an environment for the Navigator to guide AI impact in your company.

  • Form and empower your cross‑organisational team to steer The Navigator
  • Assess your readiness to start reporting publicly on your company’s AI impact
  • Prepare your teams by helping them to understand what measuring AI impact means
  • Share insights with company executives to steward your AI impact for good

Set your priorities to guide the AI impact journey that meets your needs.

2. Act: Implementation Plan

Develop an implementation plan with clear goals and measures to address 4 dimensions:

  1. Customer experience & consumer rights
  2. Workforce & productivity
  3. Social license & corporate transparency
  4. Effective AI & community impact
  • Get an executive on board to own and advocate the action plan
  • Implement your action plan
  • Choose your measures, start collecting data and reporting your impact

Continue to track the progress of your action plan.

3. Adapt: Impact Story

Bring together the data and evidence of impact.

  • Develop and share your Impact Stories
  • Publish your results and share your learnings with other company leaders
  • Build confidence by sharing your AI journey with stakeholders and the broader community

Use your learnings to plan the next stage of your AI impact journey

Download a copy of the Navigator

Download the full text of the AI Impact Navigator, including interactive tools and templates, as a PDF.

Feedback on the Navigator

We plan to continue to iterate this tool in line with industry feedback. If you have used the tool and would like to provide feedback, please get in touch with us at NAIC@industry.gov.au